The Teenie Rock band Tokio hotel locked a lucrative advertising contract punctually to the lining up bustle around their new plate.The 4 musicians from Magdeburg will give in the future,their names and their faces to the mobile designer of NOKIA.This was confirmed by their manager David Jost on Tuesday evening in the German press."Furthermore,a part of this compact is a campagne with posters and an exclusive unplugged performance",he says.
The accoustic concert will take part in Germany and the tickets will be given after draw and they won't be available for sale.As for the financial details,Jost didn't say anything.
Tokio Hotel delayed their cooperation with the affiliate advertising because some musicians,one of which was Bill Kaulitz (19) didn't want to be connected with commercial logos.The expedition with the H&M's posters was an action against AIDS and not a commercial adverstising.
For the Finnish mobile telephone manufacturer Tokio hotel fits well into the mark strategy: With its Music handys and the own Nokia brand “Comes With Music” - Song flat rate for mobile phone - wants to make Nokia iPods and iPhones for the market leader Apple as well as the music shop of iTunes competition.
Translation by me
Source:http://www.mz-web.de/servlet/ContentServer?pagename=ksta/page&atype=ksArtikel&aid=1248152598076&openMenu=1013083806405&calledPageId=1013083806405&listid=0
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